When a company gets close to an exit, its board usually assumes it has to pick a lane: file for an initial public offering, or run a sale process to a strategic or financial buyer. In reality, many of the largest and most sophisticated exits in recent years have not picked a lane at all. Instead, they have run a dual-track process — preparing an IPO and negotiating an M&A sale at the same time, right up until the last plausible moment, and only then choosing whichever path delivers more value. Understanding why boards do this, what it costs, and how the two tracks interact is one of the more nuanced topics that shows up in M&A interview questions, and it rewards candidates who can move beyond textbook definitions into real decision-making logic.
What Is a Dual-Track Process?
A dual-track process is exactly what it sounds like: a company simultaneously prepares for an initial public offering (IPO) — filing documents, lining up underwriters, building the equity story for public investors — while also running a private M&A sale process, soliciting and negotiating bids from strategic and financial buyers. The company does not commit to either path until relatively late in the process, sometimes literally the week before an IPO would price, or the day before an M&A agreement would be signed.
The logic is straightforward once you see it: an IPO and an M&A sale are not really two independent products, they are two different buyers for the same underlying cash flows. Public market investors buying shares in an IPO are one type of buyer; a strategic acquirer or a private equity sponsor is another. Since nobody knows in advance which buyer will pay more on a given day, running both processes in parallel lets the board capture whichever price turns out to be higher, instead of betting the entire outcome on one buyer type from the outset.
Why Running Both Tracks Creates Optionality Value
The core financial concept behind a dual-track process is optionality value. In options pricing terms, keeping both paths open is economically similar to holding a call option on two different underlying assets and exercising whichever one is in the money when the exercise date arrives. A board that commits early to a single path — say, announcing an IPO roadshow with no fallback — gives up that optionality. If the IPO market softens mid-roadshow, the company has no credible alternative and may be forced to price at a discount just to get the deal done.
How Optionality Creates Leverage
By contrast, a company running a genuine dual-track process can walk into IPO investor meetings holding a signed or near-signed M&A offer from a strategic buyer as a floor. If public market demand disappoints, management can credibly say "we don't need this deal — we have another buyer at a known price." That credibility alone often improves the terms public investors are willing to offer, because it removes the desperation premium that a single-track IPO seller would otherwise have to pay.
The same logic works in reverse. A company that has filed IPO paperwork and built a public equity story has real leverage when negotiating with a strategic buyer, because the buyer knows the seller has a credible, well-priced alternative. This is one of the reasons different types of buyers — strategic acquirers, private equity sponsors, and public market investors — end up competing indirectly with each other even though only one of them is technically "in the room" at any given moment.
Who Actually Runs Dual-Track Processes
Dual-track processes are most common in two situations. The first is a large, well-capitalized company with genuine optionality: a business big enough to credibly access public markets (typically well north of a few hundred million dollars in revenue and EBITDA, with a clean growth story) that also happens to be attractive to strategic buyers or a private equity sponsor looking for a platform investment. The second is a private-equity-backed portfolio company nearing the end of its holding period, where the sponsor is under some pressure to return capital to its limited partners within a defined fund life and wants to maximize the certainty-adjusted value of the exit.
Why Sponsors Favour Dual-Track
PE sponsors in particular tend to be repeat users of the dual-track playbook, precisely because they already have the infrastructure — outside counsel relationships, banking relationships, board members experienced with public company governance — to run both processes without the incremental cost and management distraction overwhelming a first-time founder-owner. That is also why how private equity investors think about valuation is often more sophisticated than how a first-time seller approaches the same decision: PE sponsors are explicitly comparing risk-adjusted outcomes across paths rather than anchoring on a single number.
The Real Costs of Running Two Tracks at Once
It is tempting to think of a dual-track process as a "free option" — after all, why wouldn't a company always keep both paths open if it can? In practice, running two full workstreams simultaneously is expensive and organizationally taxing, and this is a detail that separates a strong interview answer from a superficial one.
The Direct Cost of Two Tracks
An IPO process alone typically involves significant underwriting fees, extensive legal work to prepare a registration statement, audited financials that meet public company standards, and a management team spending weeks on a roadshow. An M&A sale process alone involves its own legal and advisory fees, due diligence coordination, and negotiation time. Running both in parallel does not simply add these two cost lines together — it also creates a meaningful incremental cost, because law firms, bankers, and especially management time have to be split and duplicated across two live workstreams instead of focused on one. Board members and the CFO's office in particular can find themselves fielding due diligence requests from a private equity bidder in the morning and rehearsing IPO investor Q&A in the afternoon.
The Hidden Management Cost
There is also a subtler cost: information leakage risk. Running a visible M&A process while also filing IPO paperwork signals to the market — and to competitors — that the company is for sale in some form, which can affect customer and employee behavior even if the company never actually transacts. Boards weighing whether to pursue a dual-track process have to weigh this real, incremental cost against the optionality value described above, not assume the option is costless.
Market Window Risk and Why IPO Valuations Get Haircut
One of the trickiest parts of evaluating a dual-track process is that the two paths are not directly comparable on a like-for-like basis. A signed M&A offer is, subject to closing conditions like a material adverse change clause or regulatory approval, a fixed number. An IPO valuation, by contrast, is not locked in until literally the night before trading begins. Between the initial filing and final pricing, public market conditions can shift meaningfully — interest rates can move, the comparable company set can de-rate, or a broader risk-off shift in equity markets can compress the multiple public investors are willing to pay.
Managing Market Window Risk
This is why experienced bankers apply a market window risk discount to headline IPO valuation ranges before comparing them to a signed M&A bid. If public comparables suggest a valuation range of 11x to 13x EBITDA, a banker might apply a 15% to 25% haircut to the midpoint of that range to reflect the probability that market conditions deteriorate before the deal actually prices. Skipping this step — comparing a headline IPO multiple directly against a signed M&A multiple without any risk adjustment — is one of the most common mistakes in this area, because it implicitly treats a highly uncertain future price as equivalent to a fixed, contracted one.
When Should a Board Pull the Trigger?
The decision rule at the heart of a dual-track process is deceptively simple to state and genuinely difficult to apply well: the board should choose the path with the higher net, risk-adjusted proceeds, net of that path's own process costs, at the point it actually has to commit. Two things commonly trip people up here.
Trigger 1: Incremental Cost
First, the incremental cost of running both tracks simultaneously, once it has already been spent, is a sunk cost. It does not belong in the marginal comparison between the two remaining paths, because it is identical regardless of which path the board ultimately chooses. A board (or an interview candidate) that subtracts this shared cost from only one side of the comparison is making a basic decision-theory error.
Trigger 2: A Signed Bid in Hand
Second, a signed M&A bid is not simply "the alternative to discard" once IPO preparation looks promising — it continues to function as a valuation floor and a negotiating tool throughout the process. Many companies that ultimately go public still keep an M&A bid alive as insurance against a soft roadshow, and many companies that ultimately get acquired only achieve their final, improved price because the buyer knew a credible IPO alternative existed.
A Worked Example
Consider a company with $150 million of LTM EBITDA. A strategic buyer has put forward a signed offer at 9.0x EBITDA, implying an enterprise value of $1,350 million. Public market comparables suggest an IPO valuation range of 11.0x to 13.0x EBITDA, with a midpoint of 12.0x, implying $1,800 million before any risk adjustment. If bankers estimate a 15% market window risk, the risk-adjusted IPO value falls to $1,530 million. After netting out each path's own process costs — say $12 million for the M&A path and $30 million for the IPO path — net M&A proceeds come to $1,338 million versus net risk-adjusted IPO proceeds of $1,500 million. On these numbers, the board should keep running the dual-track process rather than signing the M&A deal immediately, using the live bid as a floor while continuing to prepare for the public listing. The full step-by-step version of this calculation, including how the numbers shift if the strategic buyer raises its offer, is worked through in the Dual-Track Process: IPO vs. M&A case study.
Dual-Track Processes vs. Other Deal Structures
It is worth distinguishing a dual-track process from a few adjacent concepts that interviewers sometimes conflate with it. A dual-track process is not the same as a SPAC transaction, where a company merges with an already-public shell company rather than running a traditional IPO or trade sale — a SPAC merger is itself really just one alternative exit route, and in principle a company could even run a dual-track process comparing a traditional IPO, an M&A sale, and a SPAC merger all at once, though that is rare in practice given the complexity. It is also distinct from simply soliciting multiple bidders in an M&A auction, which is a single-track process even if it involves several competing buyers; the defining feature of a dual-track process is that one of the two tracks is a public markets exit rather than a private sale to any buyer.
Because the concept sits at the intersection of capital markets and M&A, it also connects closely to how boards think about different buyer types in a sale process: a dual-track process effectively adds a third "buyer" — the public market — to the two private buyer categories a board would otherwise be weighing.
Why Interviewers Ask About This
Dual-track processes tend to show up in more senior, deal-experience-oriented interviews — for roles in M&A advisory, equity capital markets, and private equity — because the topic tests whether a candidate can reason about a decision under genuine uncertainty rather than just plug numbers into a memorized formula. A candidate who can explain why the two paths need to be risk-adjusted differently, why a sunk cost should not enter a marginal decision, and why a losing bid still has strategic value as leverage, is demonstrating exactly the kind of judgment that separates a strong senior banker from someone who can only execute a model they have already been handed.
If you want to practice applying this framework to a full numerical example — including how the board's decision changes as the strategic buyer's offer or the market window risk changes — the companion case study walks through the complete calculation step by step.