Case 87 / 183 Analyst

Writing an Investment Thesis

LBO & Private Equity

The prompt

“You're a private equity analyst, and the deal team is heading into an Investment Committee meeting on a potential platform acquisition. The partner turns to you and says: "I don't want twenty pages of diligence findings — I want the one-page investment thesis. Walk me through how you'd structure it: what's the market thesis, what's the operational thesis, what's the financial thesis, and how do the three need to fit together for me to actually approve this deal?"”

📋 What you're given

You're a private equity analyst, and the deal team is heading into an Investment Committee meeting on a potential platform acquisition. The partner turns to you and says: "I don't want twenty pages of diligence findings — I want the one-page investment thesis. Walk me through how you'd structure it: what's the market thesis, what's the operational thesis, what's the financial thesis, and how do the three need to fit together for me to actually approve this deal?"

1. Task Overview

Task: structure a one-page investment thesis for a platform acquisition by defining the market thesis, the operational thesis, and the financial thesis, and show how the three combine into a return check the Investment Committee can approve or reject.

Step 1: Given Data — An Illustrative Platform Deal

Use this illustrative deal to build the one-page thesis below.

Line ItemValue
TargetMid-market industrial distribution platform
LTM Revenue$150.0m
LTM EBITDA$22.5m (15.0% margin)
Proposed Entry Multiple8.0x LTM EBITDA
Target Leverage at Entry5.0x LTM EBITDA
Fund Target Hurdle Rate25.0% (0.25) IRR
Planned Hold Period5 years

Step 2: Market Thesis

Show Market Thesis Framework

Market Thesis = Total Addressable Market Growth Rate + Structural Tailwinds (regulation, consolidation, technology shift) + Company's Ability to Capture That Growth (organic share gains + bolt-on M&A)

Using this framework, articulate the market thesis and estimate the resulting revenue growth rate for the hold period.

Step 3: Operational Thesis

Show Operational Thesis Framework

Operational Thesis = Specific, Executable Value Creation Levers (procurement, pricing, footprint, systems) + Quantified EBITDA Margin Impact + Implementation Timeline

Using this framework, estimate the EBITDA margin expansion achievable over the hold period.

Step 4: Financial Thesis — Entry Structure

Show Entry Structure Formula

Entry EV = LTM EBITDA × Entry Multiple; Debt = Target Leverage × LTM EBITDA; Sponsor Equity = Entry EV − Debt

Using this formula, compute the entry enterprise value, entry debt, and required sponsor equity.

Step 5: Financial Thesis — Exit and Return Check

Show MoM and IRR Formula

Exit EV = Exit EBITDA × Exit Multiple; Exit Equity = Exit EV − Remaining Debt; MoM = Exit Equity / Entry Equity; IRR = MoM^(1/Hold Period) − 1

Assume:

  • Exit multiple = 8.0x (same as entry, no multiple expansion assumed)
  • Remaining debt at exit = $40.0m after the cash flow sweep

Using these inputs, compute the resulting MoM and IRR, and determine whether the deal clears the fund's hurdle rate.

💡 Model answer

Try answering out loud first — then reveal the model answer and compare.

⚠️ Common mistakes

  • Treating the investment thesis as a recap of diligence findings instead of a forward-looking, falsifiable set of hypotheses tied to specific value creation levers.
  • Conflating the market thesis with the operational thesis — citing "the market is growing at 6%" as if that alone justifies the deal, without showing how the company specifically captures that growth.
  • Building the operational thesis from generic levers ("cut costs," "improve efficiency") instead of named, quantified, and timed initiatives.
  • Assuming multiple expansion as a return driver by default, rather than treating it as upside on top of a thesis that must clear the hurdle without it.
  • Skipping the return math entirely — a thesis isn't investable until it's translated into MoM and IRR and checked against the fund's actual hurdle rate.

🔁 Follow-up questions

➡️ Related cases

Previous Case 86: PE Due Diligence: What Matters Most

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